Digital Marketing x Call Centers
By mutually connecting these four marketing areas, we bring forth new service value to our customers.
This is our concept of Bridging Communications.
The customer looks at your website, becomes interested and makes a call to you. To confirm the keywords heard via phone, we search the web. Products seen on the website are purchased through the web. PC (Online) and Telephone, Digital and Analog. Recently, bridging "Offline" and "Online", mobile media has become a most important communication tool.
At transcosmos, we have quickly grasped this change and by bridging IT communications in numerous service fields, we bring forth marketing synergies to you.
With our service "(Marketing Chain Management (MCM)" that unites the communication between the consumers that you have cultivated and corporate customers as a base, because of our proven track record in a wide field of services, for Online and Offline, Out (proactive) and In (reactive), only transcosmos can provide the advanced marketing proposals that we offer.
1. Internet Advertisement x Website Creation & Operation
By integrating your online advertisements and website,we will make your marketing take advantage of every sales opportunity.
For example, a customer becomes interested in your product or service through Internet advertisement. When the customer views your website, the customer cannot find the product or service--this is a huge loss of opportunity for your company. In such a situation you cannot even hope to have much of an advertisement benefit.
We at transcosmos believe that only when your Internet advertisements and website are appropriately linked, can you unleash the positive advertisement benefits that only the Internet can provide. From the time of establishing your advertisement strategy, embracing your website-- which will be the springboard for Internet advertisement--we will work in a parallel with you in planning. We will constantly make suggestions for improvements to your campaign page, design and content creation, etc.; from a macro point of view while capturing micro benefits. We will also evaluate the efficacy of your website and tie those results into your next strategic campaign. We will promote a marketing strategy that will take advantage of every opportunity.
2. Internet Advertisement x Outbound Calls
Providing internet and call know-how, we will help you develop a powerfully "proactive" marketing program.
Internet advertising is the cutting edge advertisement medium with limitless possibilities. On one hand, the outbound call method uses the phone to relate to and get close to the customer through real "conversations." What would happen if we integrated these two methods...?
We at transcosmos have created great possibilities. Through sharing our mutually accumulated know-how, we can forge an user-friendly and appropriate approach. For example, to first time E-Commerce site customers, we could implement polite "Thank You" calls to inquire about their impressions about the product. We would implement an approach that was appropriate to the customer's TPO to bridge these two methods. We would increase customer satisfaction with this type of combination.
3. Website Creation / Operation x Inbound Calls
Coordinating Website and Call Centers for a unified method in strengthening your "Reactiveness."
You receive daily email questions from consumers on your website and also many questions to your call centers. You also probably have many challenges, ranging from how to quickly and efficiently handle such mass volume, to how to transform consumer "real opinions" into a value added "asset."
At transcosmos, we feel that our "bridging" bears great fruits and by unifying our methods, we have been able to standardize our know-how. Further, we make FAQ's that match your needs and this leads to greater usability and cost reductions. Also, by accumulating and consolidating the consumer's "true opinion" in the same database, you can analyze your customer's with high accuracy. This will strengthen your marketing foundation and develop your "reactive" activities.
4. Outbound Call x Inbound Call
Connecting "In" and "Out," let us develop a launching point for your "reactive" and "proactive" actions.
When responding to consumer inquiries, we should introduce them to an optimal product or sales campaign, or encourage them to renew appropriate contracts, etc. At transcosmos, we believe that a customer service that supports the customer is the most suitable place for sales activities.
Our professionals are fully knowledgeable about your product or service and because they grasp buyer motivations and consumer trends, they become the most potent sales instrument that will promote your corporate message to the fullest extent. The strength of our bridging is the ability to effectively utilize one more "big asset," which is your existing customers. We will transform your marketing into one that will be able to simultaneously develop your "reactive" and "proactive" abilities.
5. Internet Advertisement x Inbound Calls
Let us lead you to a net marketing that will shrink the distance between your corporation and your customers.
Just because a consumer gains interest in a product by watching an Internet ad, it does not mean that he will look at the entire website. Also, when someone has a detailed question, calling by a phone is just one option. For transcosmos, our call centers function as an entryway into our Internet advertisements and our highly knowledgeable professionals will appropriately respond to inquiries and will entice the consumer to make a purchase.Of course, we work to prevent the loss of customers, but beyond this, we will apply our advertisement efficacy evaluations in your subsequent advertisement strategies. Further, we will put consumer "real opinions" into a database and accumulate this as customer data. By strengthening our "reactiveness," our "bridging" will gradually shorten the distance between you and your consumer to actualize a more personal IT communication.
6. Website Creation / Operation x Outbound Calls
Let us lead you to a net marketing that will shrink the distance between your corporation and your customers.
Consumers who come to know about your product through an outbound call can immediately access your website on their PC or mobile device and gain access to comparative information through the Internet. Today, it is not uncommon for those consumers to make an on-the-spot purchase.
transcosmos will further strengthen the bridging between your outbound calls and your website and will create a website that will serve as a springboard for your outbound calls. By laying out effective content and providing speedy access to desired information, etc. We will elevate the role of your website by creating a structure and environment that funnels the consumer towards making a purchase. Further, by making outbound calls that are designed to lead consumers toward net access, we draw them into your website. Through full implementation of this bridging, we will speed up the whole purchase process.

